A Royal Accolade For The Baby Bib Fit For A King

Bibado has been honoured with the first ever King’s Award for Enterprise in Innovation. The prestigious award recognises the Bibado Coverall Weaning Bib.

Bibado Ltd is one of only 148 organisations nationally to be recognised with aprestigious King’s Award for Enterprise. Announced today (Friday 21 April 2023), Bibado has been recognised for its excellence in innovation. 

The Bibado Coverall was initially conceived to solve a problem that all parents face when they embark on their weaning journey; how to give growing mealtime adventurers the freedom to enjoy their food exploration without limits, while containing the mess.

Bibado was founded by real parents searching for a solution for messy mealtimes. When we started weaning, we tried countless bib styles and brands, but nothing came close when it concerned keeping our kids covered and our weaning woes under control.

We were convinced there had to be a better way to save time on the mammoth post-meal clean-up. So, we created the bib we knew parents needed, and it’s now the number one choice for weaning families.

Commenting on the receipt of the King’s Award for Enterprise in Innovation, a spokesperson for Bibado said:

“Mealtime mess is one of the biggest barriers to successful weaning. Children learn from the behaviour parents model at the dinner table and highchair, so if parents are anxious and nervous about the mess, babies and toddlers will pick up on this”.

“We’ve worked closely with Paediatric Occupational Therapists and Nutritionists in our product development and we know that it’s really important for babies to explore as many different food types and textures by the time they’re around 10-12 months old.  Our products genuinely support babies and parents in their taste adventures, preventing picky eating and helping to nurture safe and independent little eaters".

"It’s particularly special to receive the award in the year of the King’s Coronation”.